Automation first: how technology is transforming logistics

There's a lot going on in the world of logistics. Warehouses are becoming smarter, robots are driving through aisles, and digital systems are taking on more and more tasks. But what's behind the automation boom—and what challenges does it bring?

Pressure is increasing – and with it the need for change

The logistics industry is currently facing major challenges:

• Many employees are between 50 and 60 years old – generational change is approaching
• Costs are rising – both for labor and energy supply
• Skilled labor is increasingly difficult to find
• At the same time, requirements for logistics services are becoming more complex
• Consumers are placing greater emphasis on sustainability when making purchasing decisions
• Economic uncertainty is increasing: trade conflicts, supply shortages, declining revenues and insolvencies are putting pressure on many companies 

All this shows that automation will soon be indispensable.

The future is automated – or not at all

Anyone who wants to remain competitive over the next ten years cannot avoid automation. It helps make processes more efficient, relieves employees and reduces costs. However, automation is not a self-running process – it must be carefully planned and implemented.

Mobile robots as game changers

One particularly dynamic development is the rise of autonomous mobile robots (AMRs). Compared to traditional fixed installations, they are:

• More flexible, as they can be adapted to changing requirements
• Faster to deploy, thanks to standardized components
• More efficient, since they can be integrated into existing systems without major structural modifications 

This makes AMRs a smart response to evolving demands in intralogistics.

But: not every solution fits every environment 

The automation market is highly dynamic – with new providers, technologies and solutions emerging constantly. As a result, selecting the right system becomes a real challenge. Successful automation requires:

• Clear definition of objectives
• In-depth knowledge of market offerings and technologies
• A structured selection and implementation process
• Strong partners to support the journey 

Only by considering these factors can companies fully realize the benefits of automation.

Our recommendation: don’t navigate the automation jungle alone

We support companies on their path toward automated logistics – with experience, market insight and a clear understanding of what is feasible. Whether AMR systems, flexible warehouse solutions or strategic consulting: we help identify the best solution among many options. Because one thing is certain: automation is not a hype – it is the future. Let’s tackle it together.